Q Agency is a eCommerce agency offering Web Design and Paid Ads to eCommerce, Trades and FMCG. Surf Digital built and ran a targeted cold email campaign to create qualified sales conversations. The campaign produced 5 deals closed in 90 days.
Strategy
Outbound only - no paid ads, no inbound funnels. We put Q Agency's offer in front of eCommerce, Trades and FMCG using cold email and LinkedIn outreach with controlled follow-up sequences.
TAM Discovery
We built the target list around eCommerce, Trades and FMCG, qualified by fit, commercial intent and company size. The final list prioritised prospects most likely to have the budget and problem Q Agency solves.
Copywriting
We led each email with a specific observation about the prospect's business, tied to Q Agency's most relevant service proof. The ask stayed low-friction - a short call to see where revenue or leads were being left on the table.
The Email
Sounds interesting - let me know when works for a call.
Results
Interested replies from eCommerce, Trades and FMCG that matched the campaign profile.
Converted from outbound conversations during the 90 days campaign window.
Campaign period used to test targeting, refine copy and turn replies into meetings.
